Babbel vs Duolingo: Which Is Doing Language Learning Better?

Babbel vs Duolingo

Are you wondering which app, Babbel or Duolingo, suits you best in language learning? Both offer tons of languages and cool ways to learn. But picking one can be tricky.

Babbel vs Duolingo

Fear not! 

We’re diving deep into the Babbel vs Duolingo debate. From what they teach to how much they cost, we’ve got you covered. By the end, you’ll know which app wins the language learning crown!

Babbel vs Duolingo: A Brief Overview

First of all, let’s have a look at their profiles-

ParticularsBabbel GmbHDuolingo Inc.
Type of CompanyPrivatePublic
Major Languages AvailableDanish, 
Haitian Creole,
HeadquartersBerlin (Germany)Pennsylvania (United States)
Area ServedWorldwideWorldwide
Key PeopleArne Schepker (CEO),
Thomas Holl (Co-Founder),
Julie Hansen (CEO Babbel, Inc.)
Luis von Ahn (CEO, Founder)
Severin Hacker (Founder)
Operating IndustryE-Learning
Online Education
Online Education
Rosetta Stone, 
Babbel vs Duolingo: A Brief Overview

Before delving further, we will look at both companies individually.



Babbel is a language-learning platform from Germany that’s been around since 2008. It’s like a virtual classroom where you can learn different languages from the comfort of your own home. They offer all sorts of resources to help you learn, like apps, live classes, podcasts, and even products for businesses. What’s cool is that they focus on teaching you how to actually use the language in real-life situations, so you can chat with real people and feel confident using what you’ve learned.

They’ve got a huge library of lessons, over 60,000 in fact, covering 14 different languages. Babbel was actually the first of its kind, paving the way for other language-learning platforms. And with over 16 million subscribers, it’s the most popular one out there!

Based in Berlin, Babbel also has an office in New York, with about 1000 employees working hard to help people all over the world learn new languages.



Duolingo is an American company that’s all about making learning fun and easy with its apps. They offer courses on tons of subjects, from languages like English, French, and Spanish to more unique ones like Welsh, Irish, and Swahili. But it’s not just languages—they’ve got lessons on music, math, and more. They even have special apps for kids to learn how to read!

The best part? 

Duolingo is free to use, but if you want some extra perks, you can sign up for their premium service, Super Duolingo. This version is ad-free and comes with even more features to help you learn faster.

And it seems like a lot of people love Duolingo—according to a study, it’s the most popular language-learning app in the world, with millions of people downloading it every month. While there haven’t been too many studies on how effective it is, users seem to really enjoy using it and find it helpful for learning new languages.

Features Comparison: Babbel vs Duolingo

Let’s compare their features in detail which will help you decide which language-learning app suits your needs-

Learning ApproachStructured, practical conversation skills with a traditional approach- Focuses on vocabulary, with lessons organized by themes Gamified learning experience emphasizing fun and engagement- cover vocabulary, grammar, listening, and speaking exercises 
Subscription Prices1 Month: $99
3 Month: $70
6 Month: $60
12 Month: $50
Lifetime: $299.5
Super Subscription 1 Month: $12.99
Super Subscription 1 Year: $59.99
Super Family (per Year): $119.99
Content FocusReal-world content, relevant to daily conversations. A broad range of topics, including some quirky ones. 
Lessons FormatShort lessons (around 15 minutes) with interactive drills.Bite-sized lessons with a game-like feel.
Course OrganizationLevels (e.g., Newcomer, Beginner I, Intermediate) with thematic topics and courses. Gamified progression through levels and skills.
Teaching MethodsEmphasizes structured learning through dialogues, speech recognition, and grammar explanationsUtilizes gamification and repetition to reinforce learning, with less emphasis on grammar explanations
Grammar InstructionConcise and helpful grammar tips integrated into lessons.Minimal explicit grammar instruction; learn through context.  
Review SessionsRegular review sessions to reinforce material retention. Adaptive repetition system for reinforcement.   
PriceSubscription-based (various plans available)A free version is available, with optional paid features. 
Number of Languages OfferedFewer languages compared to Duolingo. Extensive range of languages
Target AudienceSerious learners focusing on one language- Geared towards adults and older learners looking for structured language instruction.Casual learners dabbling in multiple languages- Appeals to a wide range of learners, including adults and children, with its gamified approach.
Offline AccessProvides limited offline access to lessons and materials with a paid subscriptionAllows downloading lessons for offline use with a paid subscription.
Features Comparison: Babbel vs Duolingo

Users say that Babbel is ideal for serious learners who want structured instruction and practical conversation skills. Whereas Duolingo suits casual learners who enjoy gamified learning and want exposure to various languages. 

By the way, what are your views on this? Don’t forget to share it in the comments!

Business Comparison of Babbel vs Duolingo

In this section, we will compare various business aspects of Babell vs Duolingo to determine which is doing language learning better-

Business Aspects (FY23)BabbelDuolingo
UserbaseOver 10 millionOver 575 million
Market Capitalization/Market Valuation$1.5 billion$8.58 billion
Revenue$270 million (2022)$531 million
ExpensesN/A$544 million
Total AssetsN/A$954 million
Total EquityN/A$656 million
Profit/LossLoss of $25.14 million (2020)Profit of $16.1 million
Business Comparison of Babbel vs Duolingo

From the table, we can see that Duolingo has a much larger user base compared to Babbel, with over 575 million users, while Babbel has over 10 million users. This suggests that Duolingo is more popular and widely used among language learners.

In terms of market capitalization or market valuation, Duolingo also outperforms Babbel significantly, with a valuation of $8.58 billion compared to Babbel’s $1.5 billion. This indicates that investors value Duolingo more highly as a business.

When it comes to revenue, Duolingo again surpasses Babbel, earning $531 million compared to Babbel’s $270 million in 2022. However, Duolingo also has higher expenses, totaling $544 million, whereas Babbel’s expenses are not provided.

In terms of assets and equity, Duolingo also has higher figures compared to Babbel, indicating a stronger financial position.

Overall, based on the business aspects, Duolingo appears to be performing better in terms of user base, market valuation, revenue, and financial position compared to Babbel.

Ending Note

In the world of language learning, Duolingo emerges as the winner. With a larger user base, higher market valuation, and greater revenue compared to Babbel, Duolingo appears to be doing language learning better. Its popularity and financial strength make it a top choice for language learners worldwide.

Which one is your favorite and why? Share your thoughts in the comment section.

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Published By: Supti Nandi
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Rakesh Dixit
Rakesh Dixit
2 months ago

Duolingo appears to be a good choice to consider by looking at its numbers!