Unpacking The Ultimate Zomato Push Notifications Strategy

Zomato Push Notifications

In this write-up, we will unpack the Zomato push notifications strategy. Before that, I would like to ask you to read these- “Hey! Caffeine is great but don’t skip your meals- go have lunch!” “Listen… Don’t work on an empty stomach!” What’s your first thought on reading the above sentences? Sounds like a caring person … Read more

McDonald’s Marketing Strategy Explained – The Key Insights

McDonald's marketing strategy

The phrase “I’m loving it” is one of the greatest tools that has contributed to McDonald’s marketing strategy, and to its name all over the world. McDonald’s is undoubtedly one of the world’s largest fast food chains that has been serving us well since decades! Starting from a small burger joint to becoming recognizable as … Read more

The PayTM Crisis: What Exactly Went Wrong & What Lies Ahead

Paytm Crisis

In India, Paytm has become synonymous with online payments. But it seems like the story isn’t the same anymore! Reason? Due to the Paytm Crisis! What’s that? On 31st Jan, RBI posted a tweet, i.e. “Action against Paytm Payments Bank Ltd under Section 35A of the Banking Regulation Act, 1949.” Now this is a matter … Read more

Whoscall vs Truecaller: Which Caller ID App Is Doing Better?

Whoscall vs Truecaller

The two most common caller identification apps that are widely used and are in quite competition with each other are Whoscall vs Truecaller. As there were many scenarios of fraud calls, spam calls, messages, etc. before these caller identification apps entered the market.  Among the plethora of these apps the two apps are in a … Read more

Oreo Marketing Strategy Explained – The Path To Greatness

Oreo Marketing Strategy

Oreo, a lucrative cookie brand that has won the hearts of millions has become a king of the snacking industry. All thanks to its marketing tactics that make a simple sandwich biscuit a luxurious one… Oreo marketing strategy is admired by many! After all, who can forget their unique tagline “Twist, Lick, Dunk.” Looks as … Read more

Ola vs Ather: Which Company Is Leading The EV Race?

Ola vs Ather

The Indian market for electric two-wheelers is experiencing unprecedented growth. Who are the major players in this race? They’re Ola vs Ather! You won’t believe that this current fiscal year (FY24) the electric two-wheeler sales crossed the 640k mark… Reason? Affordable prices, a consciousness to protect our environment with net zero emissions, and yes, the … Read more

The Walmart Case Study: How Walmart Became The Retail Giant

Walmart Case Study (Cover Image)

Recently, we saw a huge demand for Walmart Case Study from our readers. So here we are presenting your demand for Walmart Case Study in detail. Walmart is often referred to as the king of the retail world. Reason? Quality goods, lucrative discounts, loyal user base, efficient customer service, and the list goes on! Many … Read more