Supti Nandi
The entry of Tata Neu in the food delivery space has created a buzz all around! Is it an ambitious plan of the salt-to-steel conglomerate? Go through this article and you’ll find out! (A) Background Story Tata Neu is now serving up food delivery through ONDC (Open Network for Digital Commerce). They’re testing it out … Read more
Curious about why Exide Industries stock is soaring and what comes next? Let’s break down the reasons behind its rally and see what the future holds for investors! (A) Story So Far Exide Industries’ shares are on fire, marking their seventh consecutive surge on Monday. Can you believe it? They shot up by a whopping … Read more
Finance brokers have earned a huge reputation for giving desired returns to their clients and customers. Two such all-around finance brokers that are in heated debate are ET Money vs Groww. So, in this article, we will compare both of them in terms of their profiles, charges, features, and business perspectives. Stay tuned! (A) ET … Read more
Minimalist- An Indian skincare brand known for its transparent & honest products is making waves in India and abroad. Unlike some premium brands, Minimalist offers exclusive quality products at pocket-friendly prices. Guess what? This became a crucial part of Minimalist’s success! Now the question is- Is Minimalist a good brand? If yes, then, can it … Read more
Do you know India is the second-largest jewelry market in the world after China? As of 2023, the whole Asia Pacific jewelry market is worth $88.26 billion. Now the crazy part is the domination of Indian jewelry brands in this market with notable players like Tanishq and Orra. So, naturally, it led to the debate … Read more
Legends quoted, “Time changes everything; no one can stop it!” Similar is the story of Byju’s, where an ordinary tuition class evolved into India’s biggest ed-tech platform only to plunge dramatically… How Byju’s went from 0 to billions to 0? You may wonder. Well, that’s a bit long and interesting story. Also, you can learn … Read more
As you know, the Indian government is aggressively working on the electrification of India’s vehicle fleet in the coming 6 years. The FAME II and PLI schemes are acting as the cherries on top. These initiatives will be advantageous for many battery manufacturers. However, the two players that will benefit the most from this are- … Read more
Can you guess what’s the most important factor in marketing? Connecting with the audience! If you position your brand in front of your target audience at the right time, you can win their hearts and transform them from audience to customer… This approach is called Moment Marketing. It refers to the ad campaigns relevant to … Read more
Recently, the Pay as You Go Business Model gained immense popularity! Reason? You pay for only the stuff you use and for the period you use it. No upfront payment, no overpaying for services, no complex pricing, high flexibility, and the list of benefits goes on… So, in this article, we will dive into seven … Read more
Meet Cetaphil, the skincare brand that’s winning over men across India. I bet you have rarely seen its advertisement. Yet, this Swiss skincare brand effectively outshines other popular brands… But what’s the secret to its popularity? Let’s uncover why Cetaphil has become a favorite choice among men seeking effective skincare solutions. (A) Understanding the Men’s … Read more
