As you know, marketing is all about catching your attention. The ones who catch it better and quicker win the competition. Hence, in the fast-paced world of marketing, brands constantly seek innovative ways to grab the audience’s attention. While influencer marketing has dominated the scene for years, there’s a new kid on the block i.e. … Read more
A popular saying- “Gen Z is wise beyond their years…” seems to fade way in today’s real world! Reason? Because the so-called digital savvy wisdom is rubbing the employers negatively… especially in the corporate world! GenZ make 25% of the workforce…. Yet they’re at the top when it comes to the rate of being dismissed … Read more
$1,092.3 million… Yeah! That’s the value of our IVF industry in 2024. And this is not the end because by 2033 the value will reach $5,051.3 million. I bet you must have seen a poster of IVF companies/clinics in every urban area. Now some of the obvious questions are- What’s the reason behind the IVF … Read more
In today’s world, where Obesity is becoming endemic in many countries, people are desperately searching for a cure. The cure? Fitness and good health! Yes, if you are physically and emotionally fit, you’ll be healthy. That’s the simple mantra. But you know what… Following a fitness regime is difficult when you have a busy schedule. … Read more
If you’re someone who loves jewellery, the choice between natural and lab-grown diamonds might have crossed your mind. And if you’re shopping in India, you’ve probably come across big names like Trent, Tanishq, and Senco Gold. These brands are now in a fascinating contest in the lab-grown diamond (LGD) market, each with its own approach … Read more
Recall a moment when you have had a get-together apart from office or house parties. Or a moment when you have seen a huge crowd apart from a movie theatre, mall, or stadium. The answer? Religious gatherings! Yes, India is a land where religion and spiritualism are the core part of social interactions. Be it … Read more
Before we begin the discussion on Zudio vs Mamaearth vs mCaffeine, I would like to bring your attention to a mind-blowing fact! Just type the Zudio manufacturing plant or Mamaearth manufacturing plant into Google and see the results. They don’t have any manufacturing facilities! Sounds quite shocking… Isn’t it? Well, that’s true because these are … Read more
Suppose you’re investing in a company that promises to help ordinary people buy homes, but instead, it’s secretly draining money into fake companies and shady deals. Sounds like a crime thriller, right? Well, that’s exactly what happened with the DHFL loan scam i.e. Dewan Housing Finance Corporation (DHFL). It is one of India’s biggest financial … Read more
Let me tell you about a brewing storm between two tractor giants, Tafe and Agco, which created a buzz in the industry. If you follow the tractor and farming equipment world, you might have heard of the Tafe Agco dispute. But even if you haven’t, don’t worry, I’m here to break it down for you… … Read more
Soon there will be a game-changing event for our Indian dairy Industry! How? Because Amul is set to enter European market after US success. Now, you might wonder, why is this such a big deal? Well, Amul is not just any brand—it’s a symbol of India’s dairy revolution (white revolution), and this expansion marks yet … Read more
