EV vs Petrol: Which Cars Are Better For People & Economy?

EV vs Petrol

With so much buzz around zero carbon emissions, the folks are debating on EV vs Petrol. Meaning whether to buy an EV car or a Petrol car. Undoubtedly, electric vehicles or electric cars are no less than superheroes actively participating in lowering pollution. But are they worth it for ordinary folks? On top of that, … Read more

The Xiaomi Story – The Rise & Fall Of Xiaomi In India

Xiaomi Story (Cover Image)

The Xiaomi story is a testament to how a business can rise or fall based on changing customers’ preferences! A decade ago, a Chinese tech giant stepped into India and achieved a grand success. I am sure you must have seen the smartphones- Redmi Note 4, Redmi Note 5 Pro, Redmi Note 7 Pro, Poco … Read more

Dell vs Lenovo: Which Company Is Ruling The Laptops Space?

Dell vs Lenovo

Our readers have been demanding a detailed comparison of Dell vs Lenovo! During our research, we found out that the debate on Dell vs Lenovo stems from their competitive tech offerings at impressive prices.   Well, the prices vary from model to model. Here, we will compare the features, sales, revenue, and profitability to determine … Read more

Asus vs Lenovo: Which One Is Leading The Laptops Segment?

Asus vs Lenovo

Both Asus and Lenovo are highly popular laptop brands. Both of them are tough competitors of each other and offer varying features at pocket-friendly prices. So, let’s compare Asus vs Lenovo, to determine which one is leading the laptops segment!   (A) Asus vs Lenovo: A Brief Overview First of all, let’s have a look … Read more

Adidas Marketing Strategy: How It Became The Cool Brand?

Adidas Marketing Strategy

In today’s world, Adidas has become synonymous with sportswear! Do you know how it became a cool brand that won the hearts of millions? The core reason is- Adidas marketing strategy. Yes! It’s advertisements that you see all over the television, YouTube, banners, social media, etc. No doubt that its products are of top-notch quality … Read more

McDonald’s Marketing Strategy Explained – The Key Insights

McDonald's marketing strategy

The phrase “I’m loving it” is one of the greatest tools that has contributed to McDonald’s marketing strategy, and to its name all over the world. McDonald’s is undoubtedly one of the world’s largest fast food chains that has been serving us well since decades! Starting from a small burger joint to becoming recognizable as … Read more

Whoscall vs Truecaller: Which Caller ID App Is Doing Better?

Whoscall vs Truecaller

The two most common caller identification apps that are widely used and are in quite competition with each other are Whoscall vs Truecaller. As there were many scenarios of fraud calls, spam calls, messages, etc. before these caller identification apps entered the market.  Among the plethora of these apps the two apps are in a … Read more

Oreo Marketing Strategy Explained – The Path To Greatness

Oreo Marketing Strategy

Oreo, a lucrative cookie brand that has won the hearts of millions has become a king of the snacking industry. All thanks to its marketing tactics that make a simple sandwich biscuit a luxurious one… Oreo marketing strategy is admired by many! After all, who can forget their unique tagline “Twist, Lick, Dunk.” Looks as … Read more