Why Rent In Indian Metro Cities Are Skyrocketing? Reasons & What Lies Ahead

Rising rent in Indian metro cities

Recall the famous proverb- “Food, Clothing, and Shelter are three basics of human survival.” Being an agricultural country, we Indians have a sufficient amount of food. Our fashion industry isn’t lagging either to provide affordable clothing. Here, the elephant in the room is “Shelter” or “Housing.” If you are used to the updates in the … Read more

What Does SoftBank Do? Where Does It Get All The Money To Invest?

What does SoftBank do?

If you look at the investors of some notable Indian startups like Ola, OYO, Lenskart, Meesho, etc. you will notice one common thing. What’s that? It is SoftBank! A prominent and prolific investor in the Indian startup ecosystem. But you know what? Unlike any other conventional venture capitalist company, it operates primarily in the telecommunications … Read more

The Problem With Dating Apps & Why They Don’t Work For Everyone

The Problem with dating apps

Dating apps- the digital Cupids of our modern age! They promise to connect us with potential partners at the swipe of the screen. They’re like a virtual playground, bustling with hopeful utopians searching for their perfect match. But alas, as wonderful as these apps may seem, they come with their fair share of problems that … Read more

3 Most Successful Business Pivots in Indian History

Successful business pivots in Indian history

Do you know, Instagram began its operations as a location-based check-in, and later changed into a photo-sharing app? Also, Netflix shifted its focus from DVD rentals to streaming! Innumerable businesses changed their goals in their whole business journey. These are nothing but business pivots. India has witnessed some legendary business pivots too. In this write-up, … Read more

Tira vs Nykaa: Can Reliance’s Tira Challenge The Market Share Of Nykaa?

Tira vs Nykaa

Recall the scenario of 2016 when Reliance’s Jio outshined other communication network companies. Whenever Reliance launches a new product in any segment, it is no less than a thunderbolt for the existing companies. Be it a telecommunication service i.e. Jio or a new cosmetic e-commerce platform Tira! Do you know who the main competitor of … Read more

What’s Going On With The WhatsApp Spam Calls? Decoding The Mystery

WhatsApp spam calls

Did you also receive a WhatsApp call/message/link from international numbers? If yes, then you are also one of the targets of the scammers. Well, this is the latest scam occurring on WhatsApp nowadays. Sounds scary. Right? There’s no need to panic though! Users are advised to be careful. But why are you getting WhatsApp spam … Read more

Why Is Godrej Acquiring Park Avenue & Kamasutra Deodrants?

Godrej Acquisition

Deodorants have become an integral part of our lifestyle. As a result, the deodorant market is rising at an exponential rate with a 10% CAGR (Compound Annual Growth Rate). Numerous global and local brands undergo cutthroat competition to gain a significant market share. One such significant event occurred recently when Godrej (GCPL) acquired Park Avenue … Read more

OYO IPO Rollercoaster: Unraveling Management Shifts & Size Re-Evaluation

OYO IPO

Oyo, once a high-flying company, is struggling to regain its purple patch. Not only is it planning to cut its IPO size but also trying to manage its financial pressures. Back in 2019, Oyo’s market valuation was $10 billion. Contrarily it is going through a lackluster performance with mounting losses of $30 million. The Covid-19 … Read more