Starbucks, a brand that became synonymous with coffee has created a sensation in the world with its coffeehouse culture. Have you wondered how? Well, to answer this question we will delve into the case study of Starbucks. Stay tuned! (A) Starbucks: A Brief Overview Let’s buckle up for a Starbucks journey! Founded back in 1971, … Read more
Numerous fashions come and go, but it has been over two decades that Crocs are still ruling the foot-fashion industry. That’s what makes us wonder- Why are crocs so popular? You know what the Crocs say- Yes, we’re ugly, but we’re one of a kind! Since 2002, Crocs, the famous rubber shoes with lots of … Read more
The drastic shift in consumer buying patterns in the smartphone industry has led to the battle of iPhone vs OnePlus. Reason? The rise in the disposable income in Indians. If you look 7-8 years back, smartphone brands like Xiaomi and Vivo were ruling the market. But now the scenario has changed. As per some recent … Read more
Ullu IPO has created a humongous buzz around the market mavens with its plans to raise around Rs.135-150 crore! Let me tell you that this is no joke when it comes to SME IPO. If Ullu IPO becomes successful, it will become the largest SME IPO in terms of financial size. That’s what makes Ullu … Read more
In the audio segment, there are plenty of brands that are rising day by day and ruling the audio space, but you know the two names that are pretty much prominent in this game and are in a head-to-head competition with each other are – JBL vs Sony! JBL vs Sony: Company Profile Overview Name … Read more
Our honorable Prime Minister announced the launch of the Rooftop solar scheme on the auspicious occasion of the Ram Temple opening ceremony. And this led to the curiosity among the folks about the rooftop solar scheme. How will it work? What are the plans of govt.? And the list of queries goes on… If you … Read more
Taj Mahal which is among the seven wonders of the world has a successful as well as exciting tale that one must read! Taj Mahal which is regarded as the masterpiece of Mughal architecture, and stands as an epitome of love and cultural brilliance in the heart of India, and has become a well recognized … Read more
In the current scenario, numerous Indian brands are ruling our smartwatch industry. And the prominent ones of them are- Fire Boltt vs Noise. Fire Boltt, an Indian contender, and Noise, a tech giant, bring distinctive offerings to the table, each vying for a significant share of the market. How do they differ? Which brand … Read more
Whassup readers! How have you been? We got so many requests to explain Dominos Marketing Strategy… So here we are to explain the same! Take a deep breath and think of having a delicious Pizza… What’s the first name that comes to your mind on hearing the term “Pizza”? Domminos! Right? It became synonymous with … Read more
The camera world that is ever evolving and has captivated the attention of all. Among all the names in the race, the two names that are most well known and are in major competition with each other are Sony vs Canon. Sony vs Canon: Company Profiles Factors Sony Canon Founded 1946 1937 Founders Masaru Ibuka … Read more
