If you’ve won the lottery. You’re set for life, right? Now imagine that lottery ticket is the only thing standing between you and financial ruin. That’s the terrifying reality for Krafton, the company behind the global sensation PUBG. Their one golden ticket has become a cage. This is the story behind Krafton’s Big Franchise IP … Read more
Have you ever wondered how a small fermented milk drink in a tiny bottle became a household name across 40 countries? What marketing magic makes people around the world willingly consume over 40 million bottles of Yakult every single day? The answer lies in a brilliantly crafted Yakult marketing strategy that blends science, storytelling, and … Read more
Have you ever wanted to learn a new language but felt overwhelmed by the thought of it? Maybe you’ve downloaded an app, only to open it once or twice before forgetting all about it. For generations, this was the unfortunate reality for most aspiring language learners. The journey was either too expensive or too boring. … Read more
Imagine opening your phone every morning and instantly getting a clean, fast feed of reliable news—without endless scrolling, without clickbait, and without waiting for slow websites to load. That’s the promise of SmartNews, a Japanese-born news aggregator app that quietly turned into one of the most downloaded news apps in the world. This SmartNews Case … Read more
When it comes to Indian sweets and snacks, there are two names that always spark debate—Haldiram vs Bikanervala. If you grew up with mithai boxes during Diwali, namkeens on train journeys, or stopping by family restaurants for a plate of chole bhature, chances are you’ve tasted both brands. These aren’t just food companies—they’re a part … Read more
After covering the shocking revelations in our last article, “SSC Exam Vendor Eduquity: Series of Failures, Controversy and Fraud”, many readers asked us to dig deeper into the real debate i.e., Eduquity vs TCS! For years, TCS SSC exams were seen as reliable and transparent, but the sudden SSC exam vendor change to Eduquity in … Read more
What happens when the exam you’ve prepared for all year crashes halfway through? Or when your future depends on a system that keeps failing? In 2025, thousands of furious candidates are asking these questions as protests erupt across India against the SSC Exam Vendor Eduquity. From server crashes to chaotic centres, every failure has chipped … Read more
When it comes to high-performance footwear and stylish athleisure, two names dominate the conversation- Asics vs Adidas. Whether you’re a marathoner logging hundreds of kilometers a month, a gym-goer looking for cross-training shoes, or simply someone who appreciates sneaker culture, choosing between these two titans can be tough. This comprehensive comparison breaks down everything you … Read more
In today’s digital age, astrology isn’t just about palm readings under a banyan tree, it’s become a booming online industry. And if you’ve ever searched for an astrologer online, you’ve likely come across two giants: Astrotalk vs Astroyogi. These platforms have reshaped how you access astrologers, offering everything from Vedic readings to AI-powered matchmaking. But … Read more
When you’re standing in the store (or scrolling online) trying to choose between two of the biggest names in sportswear, it’s easy to get stuck. Reebok vs Adidas is more than just a product comparison—it’s a decision between two different legacies, two identities, and two visions of performance. Sounds hyped? Well, there’s a long story … Read more
