7 Best Books For Stock Market That One Should Read

Best Books For Stock Market

Investing in the stock market is more than just buying and selling of securities, it’s about understanding the underlying principles that drive this whole process. For understanding in detail about the whole concept of stock market and its investing, there are some best books for stock market out there that are beneficial for both the … Read more

Nykaa Marketing Strategy: How Nykaa Became Huge With Branding

Nykaa marketing strategy

Nykaa, the name is on the tips of every beauty and fashion enthusiast out there and is considered among the top beauty e-commerce websites.  The brand is headed by Falguni Nayar and was founded in 2012 in Mumbai, Maharashtra. The brand first operated only on online platforms, and with time the brand expanded its approach towards … Read more

Chanel vs Dior: Which Fashion Brand Is Leading The Way?

Chanel vs Dior

Here comes the fashion showdown of top two well established players in the fashion and apparel industry, i.e. Chanel vs Dior! These two are not only well established and recognized names in the fashion game, but are also the great competitors of each other.  Both the brands hailing from the same place, i.e. France has very … Read more

Mahindra vs Tata: Who Is Ruling The Automobile Space In India?

Mahindra vs Tata

Mahindra and Tata motors since their establishment in the market, has been catering well to people, by bringing new, innovative, budget friendly, automobiles with updated features. These two automobile giants give a rough tough competition to each other, be it in terms of sales, revenue, market cap, and in other aspects too. So, to have … Read more

The IRCTC Partnership With Zomato & Swiggy For Food In Train

IRCTC partnerships with Swiggy and Zomato

Recently, IRCTC partnered with Zomato and Swiggy for food in train. These food platforms have already acquired a good space in all our phones and daily lives. Now they are ready to offer their services while we are travelling in train! IRCTC has partnered with Swiggy, one of online food delivery platform, for delivering pre-ordered … Read more

The boAt Marketing Strategy Which Helped It Rise Like Storm

boAt marketing strategy

boAt, the brand that has become a household name when it comes to order any audio or wearable product! It not only offers its customers with the best quality audio products, but also offers other products in the wearable category. boAt marketing strategy is one of key elements of its success.  boAt aligns its products with … Read more