Do you know, Instagram began its operations as a location-based check-in, and later changed into a photo-sharing app? Also, Netflix shifted its focus from DVD rentals to streaming! Innumerable businesses changed their goals in their whole business journey. These are nothing but business pivots. India has witnessed some legendary business pivots too. In this write-up, … Read more
The ed-tech titan Unacademy rules online education in India. Because it gained significant popularity and recognition for several reasons. Such as vast course selection, interactive learning experience, comprehensive study material, accessibility, peer learning, etc. Unacademy has an extensive network of educators who are experts in their respective fields. Do you know, the market valuation of … Read more
India is a land of 100s of regional languages. Not necessarily every Indian would know English. Do you know, almost 1 billion Indians are not used to English? It may sound strange! But when countries like China, Japan, South Korea, etc. can do well in their regional languages; then why can’t we? This fact was … Read more
Imagine a scenario where you urgently need a plumber but couldn’t find anyone in your neighborhood. What if you book a plumber in an app and get your work done within a stipulated time? Won’t it be a sigh of relief? Of course, it will. This is just one example of the many hurdles that … Read more
We all have been used to listening to stories since childhood. That’s the foundation for the increased popularity of audio content among us. Not only does it provide convenience while multitasking but also offers diversified content. Also, you connect yourself with the speaker’s tone, emotions, and personality. So, one of the most popular apps with … Read more
BharatPe is a fintech company based in India that provides digital payment solutions and financial services to small and medium-sized businesses (SMBs). It offers a range of services, including QR code-based payments, UPI payments, point of sale (POS) machines, loans, and insurance products. Also, it launched a 12% club to help users earn 12% interest … Read more
UPI is no less than a revolution in the digital monetary system of India. This quaint feature is the kingpin of “Cashless” transactions. Nobody wants to be omitted from it. However, you can use UPI only if you are above 15 years old with a single bank account. What about teenagers below 15? Although Indian … Read more
Lenskart is one of the leading brands that is ruling the market of eyewear accessories. But its journey was not that easy! Why? You may wonder. Because it was launched during the time when online shopping was accessible to only a handful of Indians. Also, people lacked trust in online products and services. Fortunately, the … Read more
The agriculture-based economy of India is full of opportunities for agri-tech startups. Farmers are the core of the agriculture sector because of their direct involvement in farming. Don’t you wonder how advantageous it would be to boost our farmers which will eventually boost our economy? The startup “DeHaat” realized this fact a decade ago and … Read more
Below, we have shed light on the BigBasket business model. We have discussed the numerous revenue sources through which it makes money along with its marketing strategy. Grocery shopping is no less than a big tussle, especially if you live in an urban area. Riding through the traffic jam and picking up the right product … Read more
