Clash of Clans Success Story: Secrets Behind Its 10-Year Reign

Clash of Clans success story

As a mobile gamer around you about their favorite games, you’ll find Clash of Clans on their list. With a daily earning of $5 million and over 500 million downloads on iOS and Android platforms, Clash of Clans’ success story remains a buzzing topic. What made this simple game worth millions of dollars? How did … Read more

Carlsberg Marketing Strategy: How it became the best Beer brand?

Carlsberg Marketing Strategy (beer)

When you think of a global beer brand, one name that comes to mind is “Carlsberg”. It has a rich history, spanning over 170 years, and is known for its distinctive green bottle and refreshing brews. But what makes Carlsberg stand out in such a competitive market?  The answer lies in the Carlsberg marketing strategy, … Read more

10 Startups Aiming to Solve Water Crisis in India

Water Crisis in India

We all know that India faces a growing water crisis that impacts millions of lives daily. From urban water shortages to agricultural inefficiencies, the challenges are immense. But amidst these challenges, several innovative startups are stepping up with groundbreaking solutions. These startups, aiming to solve water crisis in India, leverage cutting-edge technologies like IoT, AI, … Read more

Pratilipi Business Model: How It’s Transforming Storytelling in India?

Pratilipi Business Model

Have you ever wished to deep-dive into a world of captivating stories without worrying about language barriers? Or without the hassle of going to the library?  That’s where Pratilipi steps in. With a vision to revolutionize the way Indians consume stories, Pratilipi is the largest digital storytelling platform in the country, connecting readers and writers … Read more

Journey of Jewellery Startup BlueStone: From Challenges to Success

BlueStone daily jewellery

If you’re a fan of stylish, everyday jewellery, chances are you’ve come across jewellery startup BlueStone. Founded in 2011 by Gaurav Singh Kushwaha and Vidya Nataraj, this digital-first jewellery company has seen its share of ups and downs. But it’s not just a story of survival; it’s a story of resilience and reinvention. So, let’s … Read more

OLX Vs Quikr: Which Is A Better Classified Marketplace?

Olx vs Quikr

If you’re looking to buy or sell anything online, chances are you’ve heard of OLX and Quikr. These two platforms dominate the Indian online classifieds market, offering everything from used furniture and electronics to cars and even real estate. But which one is better for you? So, without any delay let’s jump into the detailed … Read more

BlackBuck Business Model: How India’s Largest Trucking Platform Works?

BlackBuck Business Model

If you’re curious about how trucking logistics in India is evolving, you can’t ignore BlackBuck. This platform has revolutionized the industry by blending cutting-edge technology with age-old transportation practices.  Whether you’re a trucker looking for better opportunities or a business aiming to streamline shipping, BlackBuck has something for everyone.  Let’s decode the BlackBuck business model, … Read more

Water Powered Hydrogen Trains in India: Revolutionizing Eco-Friendly Travel

Water Powered Hydrogen Trains

Indian Railways is one of the largest railway networks in the world. Interestingly, we are set to welcome a game-changing innovation in our railway network i.e. water powered Hydrogen Trains!  Guess what? This futuristic mode of transportation is not just about upgrading technology but about paving the way for an eco-friendly future. If you’re curious … Read more

Customers vs Influencers Marketing: Which Drives Better Buying Choices?

Customers vs Influencers Marketing

As you know, marketing is all about catching your attention. The ones who catch it better and quicker win the competition. Hence, in the fast-paced world of marketing, brands constantly seek innovative ways to grab the audience’s attention. While influencer marketing has dominated the scene for years, there’s a new kid on the block i.e. … Read more

Why Companies Don’t Want To Hire GenZ?

Millenial vs GenZ: Why companies don't hire GenZ?

A popular saying- “Gen Z is wise beyond their years…” seems to fade way in today’s real world! Reason? Because the so-called digital savvy wisdom is rubbing the employers negatively… especially in the corporate world! GenZ make 25% of the workforce…. Yet they’re at the top when it comes to the rate of being dismissed … Read more